Building Unique Case Study Cards

This is the case study section from Column, a banking platform for tech companies. In the middle of the section, we have a container with four tabs for their best case studies (Brex, Mercury, Ramp, and Best Egg). Switching between tabs shows how each company is using Column to manage their finances. By doing this, they allow a single case study to take up the full screen while still allowing visitors to see other case studies. Often case study sections simply include the name of the company with a short testimonial, which you can click to view a full page case study. But by showing more of the case study on the homepage, they show off more of their value without detracting from other case studies, which are just a click away. If you’ve gotten results for great companies in your industry, you can lead with that track record right on your homepage.